LinkedIn Personal Brand

You have great insights to share. Let’s create a plan to highlight your authenticity.

I can help you unlock your expertise to build relationships and promote your work.

Personal brand’ and ‘thought leadership’ shouldn’t be scary. 🤯

Everyone has a unique perspective. Yet, not everyone is comfortable with sharing their expertise online.

I’m here to help you make the most out of LinkedIn in a way that works best for you and your business - from relationship building to attracting new opportunities, it all starts from showing up.

Time to beat imposter syndrome and use your voice.

How I can help

There are 3 ways we can work together

  • Power hour for profile optimisation: I’ll review your current presence, learn more about how you want to use it, and we’ll work together during the call to optimise your profile and come up with your first content ideas and tactics. // £100

  • Coaching (done with you): Define your strategy. Optimise your profile. 2 calls per month and follow-up actions and check-ins to build your personal brand, the content plan, your key messages, and how to improve your marketing to attract new business opportunities. // from £400/month

  • Strategy and content (done for you): I will build your thought leadership plan - from strategy and profile optimisation to the actual content and growth opportunities. With 1-2 interviews per month, I will help you build your LinkedIn presence to reflect who you are and what you want to be known for. All I need is your valuable insights 🧠 // from £800/month

You get to pick your own pace:

  • LinkedIn profile audit: I’ll review your profile and make recommendations to optimise it to build it the way it showcases your skills.

  • Monthly strategy calls: We’ll connect once or twice a month to gather your insights and shape content plans.

  • Content planning: I’ll ‘pick up your brain’ to create the best content that makes sense for you

  • Ghostwriting: I’ll handle the writing, formatting, images, and design of your monthly posts based on your expertise and insights

  • Posting & Optimisation: Creative direction and posting based on the platform’s best practices

  • Strategic use of the channel: I’ll work based on your objectives to suggest ideas on how to use LinkedIn (from awareness to lead generation)

  • Performance reports: You’ll receive monthly reports detailing your LinkedIn activity and engagement metrics.

Who is this for?

✔️ Founders, service professionals, coaches, consultants or anyone who wants to be better at communicating their expertise online using their personal LinkedIn profile

✔️ Brands and companies that want to blend their company marketing strategy with employee advocacy to empower their team to feel more confident in sharing their work

Examples of work

Here are some examples from previous collaborations with busy professionals who scaled their LinkedIn presence to build relationships, secure partnerships, and land business opportunities.

Client 1

  • They had an established career working with big global companies and they wanted to build their personal brand. I helped them with profile optimisation, content strategy, and ghostwriting that highlights their expertise and attracts new partnership opportunities.

Client 2

  • They wanted help with improving their brand messaging and positioning. We built together a content strategy and branding ideas that they implemented on their own and used for long-term success.

LinkedIn profile review and optimisation

Want to start with a LinkedIn audit?

Book a power hour for £100 and I’ll help you improve your LinkedIn profile:

  • review of your current presence

  • areas of improvement

  • learn how to show up how you want others to know you

  • tips to improve your personal brand

“Tereza helped me understand the needs and desires of my ideal client at the high level. But she didn't stop there. She offered specific ideas, recommendations, and templates to help me execute and stay focused. In addition to offering the framework, Tereza was an amazing thought partner. We met weekly to review my content, try new ideas, and analyze the data. I truly felt Tereza cared about The Frugal Feminista as much as I did and there's nothing better than that.”

Kara Stevens